Meta Smart Glasses Face Activist Backlash Over Privacy and Surveillance Concerns

Satirical posters from activist groups have appeared across New York City, London, and Washington, DC, targeting Meta's Ray-Ban smart glasses. The guerrilla ads mock the product with slogans referencing surveillance and privacy violations, with one calling them 'the biggest advancement in pervert technology since the trenchcoat.' Another poster targeted influencer Kylie Jenner, who serves as a brand ambassador for the glasses, overlaying her image with the phrase 'mass surveillance predator glasses.' The campaign reflects growing public distrust of Meta's handling of user privacy in the context of wearable technology. Meta appears rattled by the backlash, as its privacy measures for the smart glasses have so far been limited in scope.