The summary cannot be written because no article text was supplied; only the original headline, 'AI narrative needs to change for India: Citibank', was provided. Please share the full article text so a factual 4-5 sentence summary can be prepared without inventing details.
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The article examines whether set-top boxes could become the new measurement tool for television audience ratings. It frames the question around the limitations of existing ratings systems and the growing role of connected home devices in tracking viewing behaviour. Industry considerations such as data accuracy, privacy and the interests of broadcasters and advertisers are weighed in the discussion. The piece suggests the shift could change how viewership is counted and how advertising value is assessed. Overall, it presents the idea as a possible development still under debate rather than a settled change.
The Enforcement Directorate has referred to a notebook seized during searches at the residence of Veena in connection with the CMRL matter. The agency's reliance on the document forms part of its ongoing examination of the case. The article reports the ED's citation of the notebook as a key piece of evidence under investigation. Further details of the notebook's contents and their bearing on the probe were not specified in the provided text.
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