Amazon's Alexa Can Now Verify If Emails or Texts Truly Came From the Company

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Amazon has launched a new feature that lets users verify whether messages, calls, or emails are genuinely from the company using its AI shopping assistant. Customers can ask Alexa for Shopping about a received message, and the AI will cross-check it against a complete record of all communications Amazon has sent. The assistant also analyzes the message's contents, formatting, and sender details to assess authenticity. Alexa will only confirm a message as legitimate if it is completely certain of its origin. The move is aimed at protecting customers from impersonation scams that fraudulently pose as Amazon.

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