Vetting an Investor Before You Pitch Them: A Solo Founder's Workflow
Most founders spend weeks polishing their deck and about forty minutes researching the person they're about to send it to. I was one of those founders, and it cost me badly. A few years ago I sat across from a partner at a mid-sized fund and spent ninety minutes walking through MentionFox's traction numbers. He nodded in the right places. He asked smart follow-up questions.
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