Travis Kelce Launches NIL Consulting Firm to Help College Athletes Build Brands
Kansas City Chiefs tight end Travis Kelce has co-founded Tekta, a new consulting firm aimed at helping college athletes navigate NIL (Name, Image, and Likeness) opportunities. The venture was established in partnership with Publicis Group and 3 Arts Entertainment. Tekta will offer college athletes guidance on branding, partnerships, and financial literacy. The launch further diversifies Kelce's growing business portfolio as he also prepares for the 2026 NFL season, amid ongoing speculation about whether it could be his last.
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