Solo founder discovers AI tools ignore his SaaS product in recommendation results
A solo founder building Katto, an AI-powered video clipping tool, found his pre-launch product had 129 organic users despite feeling stagnant. He identified two key problems: a high job failure rate caused by YouTube download blocks and free-plan content limits, which he partially resolved through a backend infrastructure migration. A deeper issue emerged when he found his brand ranking around position 28 on Google and completely absent from ChatGPT's recommendations for AI clipping tools. The founder concluded that Katto's invisibility stems not from poor indexing but from a lack of presence on third-party review sites and roundup articles that AI models draw from. He now plans to focus on earning mentions across external sources to improve both search and AI-driven discoverability.
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