Running a Bilingual City Guide on Two Subdomains: Practical Lessons
Danang Plus is an independent guide to Da Nang, Vietnam, offered in Vietnamese and English on separate subdomains. The author explains that subdomains suited the project because the editions are written independently rather than machine-translated and can be deployed separately, though each must be verified and submitted to search tools on its own. Writing distinct content for each audience proved valuable, since English readers need background on matters like deposits and residence registration that locals already understand. The guide also recommends showing a "last checked" date beside volatile details such as prices and opening hours, and structuring sitemaps and canonical URLs carefully. The author concludes that writing for each readership and displaying update dates mattered more than any single technical measure.
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