PM Modi urges Diwali shoppers to back local artisans and products
Prime Minister Narendra Modi has encouraged citizens to prioritize locally made goods from artisans while buying festive items. He framed this as a way to advance the 'Vocal for Local' campaign and build a self-reliant India. Modi pointed to local products like makhana and arhar dal that have found buyers in several overseas markets. He also spoke about initiatives to revive traditional crafts and farming methods, including the cultivation of natural cotton.
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