OpenAI hits $1B ad revenue run rate as it eyes IPO with diversified income

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OpenAI's advertising business has reached an annual revenue run rate of one billion dollars. The company recently introduced ads on its ChatGPT platform, which are now live in more than 40 countries with further regional expansion planned. OpenAI is also rolling out new ad formats and purchasing options to attract more advertisers. The push into advertising is part of a broader strategy to diversify revenue streams beyond its core AI products. This development comes as the company positions itself for a potential initial public offering.

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