OpenAI Adds Native Commerce Tools and ChatGPT Wallet for Agent Shopping

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OpenAI has released native commerce tools, Business Hub catalog feeds, and a ChatGPT Wallet designed for autonomous agent purchasing. The article argues that most public coverage focuses on consumer appeal, while the technical side requires edge routing, web application firewall changes, and stronger endpoint security. Merchants reportedly need to supply nine core product attributes, and feeds not refreshed within 14 days are removed automatically. Store operators may also need to allowlist a specific bot ID, since common firewall rules can flag ChatGPT's cloud browsers as malicious scrapers. The piece further notes that stores must expose specified MCP server endpoints and preserve forwarded client IP headers so fraud systems do not reject agent-placed orders.

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