OnePlus Exits North America and Europe to Refocus on Chinese Market

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OnePlus, once celebrated as a 'flagship-killer' smartphone brand, is withdrawing from North America and Europe. The company made its mark 13 years ago by offering high-end specifications at affordable prices, disrupting the mobile industry. OnePlus has now decided to concentrate its business efforts on the Chinese market. The retreat effectively marks the end of the brand's global ambitions outside of Asia.

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