Most Page-One Results for 'AI Marketing Agency' Are Lists and Explainers, Not Agency Sites
A SERP analysis of US results for the term 'AI marketing agency' found that only two of eight page-one results come from actual agency websites. The other six were listicles, an explainer post, a how-to video, a Reddit discussion, and an AI-agents article, suggesting buyers are still learning what the category means. One agency, Darkroom, ranks through a definition post on its own blog instead of a sales page. The author argues that young categories leave room for a clear explainer page that covers what the service is and what it costs. The piece is written by SupaMarketers, a company that builds marketing data for AI agents, and it recommends checking your own category term's SERP results.
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