Microsoft pressures LG to disable McAfee pop-up ads triggered by monitor connections

Microsoft has stepped in after Windows 11 users reported being flooded with unwanted McAfee antivirus trial pop-ups when connecting LG monitors to their PCs. The ads were appearing because LG's Monitor App Installer was silently installing software alongside driver updates. Following user backlash, Microsoft's Windows chief Pavan Davuluri confirmed that LG has agreed to immediately disable the intrusive pop-ups. Davuluri also pledged that Microsoft would continue working with its hardware partners to prevent similar issues in the future.
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