Как разместить карту и разметить организацию в JSON-LD на странице контактов

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Статья описывает шаблон страницы «Контакты» для локального бизнеса, где пользователям нужны адрес и режим работы, а поисковикам — структурированные данные. Автор перечисляет четыре способа встроить карту: виджет из карточки на Яндекс Картах, конструктор карт, JavaScript API и статичное изображение. Для каждого сценария указано, когда он уместен, например для одной точки подходит виджет, а для поиска и маршрутов нужен API. Минимальный набор элементов страницы включает адрес текстом, кликабельный телефон, часы работы, описание входа и блок application/ld+json. Ключевое требование — чтобы карта, текст и разметка описывали одну и ту же точку, а эталонные данные рекомендуется брать из карточки организации на картах.

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