How Webruno Built a Flexible React-Based Visual Page Editor Architecture
Webruno, a visual website builder platform, faced significant engineering challenges in designing a flexible and reliable page editor using React. Rather than storing raw HTML, the team chose to save structured JSON representations of pages, making components reusable and layouts easier to manage. A central component registry maps each element to its React implementation, allowing new components to be added without breaking existing websites. The architecture also handles responsive behavior at the component configuration level and includes data migration strategies to prevent old customer pages from breaking after platform updates. Additionally, the structured page format enables AI to generate website layouts by suggesting component arrangements, with the platform controlling the final rendered output.
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