How to Build an AI-Powered Lead Qualification Workflow Using n8n

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A tutorial on DEV Community outlines how to automate lead qualification using n8n, an open-source workflow automation tool, combined with an AI language model. The workflow receives incoming leads via a webhook, extracts structured data using a JavaScript code node, and then uses an AI prompt to identify key details such as industry, budget, location, and urgency. A scoring algorithm built into n8n assigns a numerical score to each lead, routing high-scoring leads to a CRM and notifying the sales team, while lower-scoring leads enter a nurture path. The approach separates AI-driven understanding from deterministic business logic, reducing manual effort in reading, qualifying, and assigning enquiries from multiple channels.

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