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How Steve Jobs Talked Larry Ellison Out of Buying Apple in the 1990s

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Oracle founder Larry Ellison once planned to acquire Apple for approximately five billion dollars. Steve Jobs rejected the offer, choosing instead to return to Apple through his company NeXT. Jobs was determined to lead Apple on his own terms, driven by principle rather than financial interest. Ellison later reflected that Jobs's decision taught him a valuable lesson about prioritizing values over profit. That choice to keep Apple independent ultimately set the company on a path to becoming the world's most valuable business.

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