SShortSingh.
TopTechnologyAI & MLStartupsProgrammingScienceBusinessFinanceCrypto & Web3World
Back to feed
India

How Apple's ATT Feature Cost Meta Billions by Blocking Cross-App Tracking

0
·1 views

Apple CEO Tim Cook openly addressed iPhone users about Facebook's practice of tracking them across multiple apps and websites. Apple introduced the App Tracking Transparency (ATT) feature, which requires apps to obtain explicit user permission before collecting tracking data. This policy shift set Apple apart from rivals like Google and Meta, who rely heavily on user data for targeted advertising. The change had a significant financial impact on Meta, which reported substantial revenue losses following the iOS privacy update. The move fundamentally reshaped how digital advertising operates within the Apple ecosystem.

Read the full story at Times of India

This is an AI-generated summary. ShortSingh links to the original source for the complete article.

Discussion (0)

Log in to join the discussion and vote.

Log in

Related stories

0
IndiaNDTV ·

PM Modi Launches Youth Anti-Drug Campaign, Warns of Long-Term Harm

Prime Minister Narendra Modi addressed a new national anti-drug initiative aimed at young people. The campaign, titled 'Nasha Mukt Yuva for Viksit Bharat Sankalp Abhiyan', focuses on building a drug-free youth for a developed India. Modi cautioned that while drugs may offer a momentary feeling of euphoria, they ultimately ruin a person's entire life. The initiative reflects the government's broader push to tackle substance abuse among India's younger population.

0 comments Read more at NDTV
0
IndiaTimes of India ·

Sreejesh questions logic of dropping blue jersey over visibility concerns

India's men's and women's hockey teams will wear saffron jerseys as their primary kit at the upcoming World Cup, co-hosted by the Netherlands and Belgium starting August 15. The jersey change has sparked criticism from several former Indian captains. Legendary goalkeeper PR Sreejesh stated he has no objection to changing the jersey colour itself. However, he challenged the official reasoning that blue jerseys are hard to spot on blue turf, arguing that such logic would mean blue should never be worn again in the sport.

0 comments Read more at Times of India
How Apple's ATT Feature Cost Meta Billions by Blocking Cross-App Tracking · ShortSingh