How a Messy 116-Row Jumia Dataset Was Cleaned and Turned Into an Excel Dashboard

A data analyst used a 116-row Jumia product dataset to build an interactive Excel dashboard exploring e-commerce pricing and customer engagement patterns. The raw data contained significant quality issues, including 58 rows with negative or missing review counts, three duplicate rows, and prices and ratings stored as unworkable text strings. Each problem was documented in a data dictionary, with decisions such as converting negative review counts to positive values and replacing a price range with its midpoint. Fourteen additional calculated columns were engineered to flag discount inconsistencies, categorize ratings, and identify products with high discounts but low customer satisfaction. Seven PivotTable and PivotChart pairs were ultimately built to surface insights on rating distribution, discount patterns, and top-performing products.
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