Google Warns EU DMA Compliance Causes Biggest Search Quality Drop in Its History
Google has redesigned its Search results in the European Union to comply with the Digital Markets Act, which aims to limit self-preferencing by major digital platforms. The company claims these mandated changes represent the largest reduction in Search quality in its 29-year history. The redesign de-emphasizes Google-owned features like Maps and Flights, replacing them with prominent third-party comparison and aggregator services at the top of relevant results pages. Google has cautioned that some users may need to resubmit queries to find what they are looking for under the new layout. The changes apply exclusively to EU users and reflect a regulatory requirement rather than a voluntary product update, with potential knock-on effects for businesses relying on organic search visibility.
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