Google Play tightens closed testing rules for new developer accounts
Google has implemented a stricter closed testing requirement for personal developer accounts created after November 13, 2023. These developers must now run a test with at least 12 opted-in testers continuously for 14 days before applying for production access. The testers must join officially via a Play Store link and install the app on a physical Android device to count. Sideloaded APKs, emulator installs, or testers who leave the program reset the 14-day requirement. Meeting this criterion makes a developer eligible to apply, but Google retains final approval for production access.
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