Gen Z Spends Only 5% on Travel, Prioritises Utilities Over Big Purchases
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A recent study has revealed that Generation Z consumers are largely avoiding major lifestyle purchases, allocating just 5% of their spending to travel. The cohort appears to favour essential and recurring expenses over discretionary big-ticket items. The findings also highlight a significant shift toward digital payment methods, with UPI and AutoPay gaining strong traction among Gen Z users. These tools are primarily being used to manage utilities, financial services, and digital subscriptions. The study reflects a broader trend of financially cautious and digitally native spending behaviour among younger consumers.
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