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FSSAI Forces Food Brands to Drop Misleading Health and '100%' Claims

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India's food safety regulator FSSAI has launched an enforcement drive against major food companies making unsubstantiated health claims on their products. Firms including Amway India and Juza Foods have pulled misleading claims following regulatory notices. The crackdown targets false advertising and labelling violations that raise consumer safety concerns. In response, several businesses are now revising their product packaging and withdrawing non-compliant advertisements.

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FSSAI Forces Food Brands to Drop Misleading Health and '100%' Claims · ShortSingh