Four offline checks to run before giving a marketing agent live API access
A marketing agent can return valid JSON and still reach a wrong conclusion, such as averaging ratios rather than summing totals or treating an incomplete CRM response as proof of absence. The author presents four small offline exercises using synthetic data and Python 3.9+ standard library tools to expose these errors before any live account is connected. The first tool audits a normalized placement report, where total CPA is computed from summed cost over summed conversions and flags placements for manual review. The second compares local competitor offer snapshots and warns when changed scope prevents a like-for-like price comparison. The third is a read-only Bitrix CRM demonstration that distinguishes scheduled, overdue, undated and incomplete activity reads. The article stresses that these outputs do not establish causation, complete customer journeys, or actual offer availability.
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