Former dispatcher builds MorPro software for small trucking fleets from family business

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Yamil Morales started as a dispatcher for his father's Miami trucking business in 2012, where he saw how much operations depended on phone calls, spreadsheets and memory. In 2014 he founded MorPro and began building software for his own growing fleet, since existing tools targeted large carriers or brokers. The company's platform, first used by its flagship fleet Pathway Transportation, now covers dispatch, fleet maintenance, compliance monitoring and AI agents for operations, finance and compliance. MorPro became a full technology company in 2022 and moved its base from Miami to Los Angeles. Morales says the best product guidance came from working alongside the people who run trucks day to day.

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