Disney Plus Explores Free Streaming Tier to Compete for Viewers

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Disney Plus is internally discussing the possibility of offering a free, ad-supported streaming tier, according to a Business Insider report. The idea was reportedly raised by Adam Smith, Disney's chief product and technology officer, during a company town hall on Thursday. It remains unclear which titles would be included in the free tier or when such a plan might be launched. The move is described as part of broader ongoing discussions about better serving fans. Disney has not officially commented on the report.

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