Disney CEO confirms company is exploring a free ad-supported tier for Disney Plus

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Disney is considering launching a free, ad-supported streaming tier for Disney Plus, CEO Josh D'Amaro revealed during an earnings call on Wednesday. D'Amaro stated the company is actively exploring the option, though no formal announcement was made. The move is intended to drive subscriber growth by attracting more price-sensitive customers. This follows a July report by Business Insider indicating that Disney's chief product and technology officer had been involved in related discussions.

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