Convertify Builder Skips New Blog Post and Bug Fix, Calls Both Right Calls
In week 20 of building Convertify, the developer chose to expand an existing blog post rather than create a new one targeting the same keyword, citing the risk of cannibalisation on a five-month-old domain still in Google's sandbox. The post was deepened from 8 to 12 sections, given updated FAQ schema, and reinforced with 12 internal links to consolidate ranking authority on a single page. A long-standing bug report about 30 MB PNG outputs was also closed after the developer confirmed the file sizes are technically accurate for full-resolution iPhone photos processed with AI-generated mask edges. On the traffic front, Google Search Console showed a 77 percent week-over-week rise in impressions, while Bing delivered 942 impressions at a 1.49 percent CTR, reflecting typical behaviour for a young domain. The developer noted both decisions that appeared to be avoidance — skipping the new post and not altering PNG output — were ultimately the correct strategic choices.
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