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BRS Turns to Instagram and Gen Z to Rebuild Political Ground in Telangana

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The Bharat Rashtra Samithi (BRS) is recalibrating its political outreach strategy by focusing on social media platforms, particularly Instagram, to connect with younger voters. The party is targeting Generation Z as a key demographic in its efforts to regain political relevance in Telangana. High smartphone and internet penetration across the state, especially in Hyderabad and other urban areas, has made digital platforms a critical channel for political messaging. BRS is combining this online push with ground-level connect initiatives to broaden its reach beyond traditional campaigning methods.

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BRS Turns to Instagram and Gen Z to Rebuild Political Ground in Telangana · ShortSingh