Bose QuietComfort Ultra Gen 2 gains Auracast support via firmware update

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Bose has released a firmware update for its $449 QuietComfort Ultra Headphones Gen 2, adding Bluetooth LE Audio and Auracast as beta features. This makes the flagship model the first Bose headphone to support Auracast, a technology that enables shared wireless audio broadcasts and improves accessibility. The company has indicated plans to extend the feature to more of its devices in the future. Auracast adoption remains limited in the industry, with only a handful of brands — including Sony, JBL, Samsung, and Sennheiser — currently supporting it on select products. Bose's entry into the Auracast ecosystem is considered significant given its strong brand recognition in the premium headphone market.

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