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Lahori Zeera maker plans shift to asset-light operating model

Lahori Zeera, the packaged snack and consumer brand, is moving toward an asset-light model under which it will rely less on owning manufacturing infrastructure. The company intends to lean more on contract manufacturing and partner-led production to scale its operations. Such a model typically reduces capital expenditure and allows the business to adjust capacity more flexibly. The move reflects the brand's broader effort to expand its footprint while managing costs and investment requirements.