Binance Co-Founders CZ and Yi He Used Simpsons Aliases in Company Meetings

Binance co-founders Changpeng Zhao (CZ) and Yi He reportedly adopted the cartoon aliases 'Homer' and 'Marge' from the popular animated series The Simpsons for use during internal company meetings. Yi He, who now serves as co-CEO of Binance alongside Richard Teng, continues to use the name 'Marge' in meetings and internal chats to this day. The unusual practice highlights the informal and unconventional culture within one of the world's largest cryptocurrency exchanges. CZ, who stepped down from his CEO role following legal troubles, had used the alias 'Homer' during his tenure at the company.
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