Amazon Prime Video adds short-form news clips to rival TikTok

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Amazon is introducing on-demand short-form news clips on Prime Video, covering both local and national topics. The move positions the streaming platform in direct competition with TikTok and similar short-video services. Amazon joins a growing number of streaming platforms experimenting with bite-sized video content. The strategy is widely seen as an effort to attract younger audiences who prefer quick, digestible news formats.

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