Adding Captions and Chapters to a Product Demo Video in an Afternoon
A product demo landing page autoplayed muted, and a hard-of-hearing teammate and analytics showed that most visitors never unmuted it. The author added accurate captions and chapter markers using only a text editor and HTML, without a video platform or paid captioning service. Captions were generated by uploading the MP4 to an audio-to-text tool and exporting WebVTT, with language set explicitly and speaker recognition disabled. A small Node script was used to flag cues exceeding two lines or 42 characters per line, and chapters were created as a separate VTT file with timestamps found by searching the transcript. The captions track is set to load by default in the HTML track element, and a clickable chapter list was built with JavaScript.
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